Tropicana + Viva Vitality Juice, 750 ml

£9.9
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Tropicana + Viva Vitality Juice, 750 ml

Tropicana + Viva Vitality Juice, 750 ml

RRP: £99
Price: £9.9
£9.9 FREE Shipping

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Description

Scotts & Co. says Viva Vitality aims to set a new standard of home shopping for health and wellness products, devices and solutions for the over-60s. The rebrand will be supported by a large media campaign, including video on demand, social media, in-store advertising, PoS and sampling activity.

With the pandemic having strengthened consumers’ need to pursue healthier lifestyles, multi-channel retail group Scotts & Co. has launched a new home shopping service called Viva Vitality which will specialise in health and wellbeing solutions for the over-60s. Steven Hind, Marketing Director – Juices at PepsiCo, comments: “Shoppers are looking for juices that contain added benefits, which is why the functional juice segment is currently seeing a +25% growth [2]. Each of the new Tropicana + flavours – Berry Boost, Power Punch, Vitamin Victory and Viva Vitality – contain added ingredients including vitamins and magnesium across the range, providing clear funcational benefits including reducing tiredness and supporting the immune system. Vitamin Victory is a mixture of orange, mango, apple and tropical fruits, containing added vitamins to support the immune system. Berry Boost contains apple, raspberry and acerola cherry and vitamin C to also help support the immune system. Viva Vitality - A popular catalogue which provides high-quality supplements and vitamins that are formulated especially for the over 50s. Unique is that all the supplements and vitamins are British-made. (again, unrelated to the Viva la Diva shoe catalogue) In addition, Viva Vitality will offer Health Monitoring devices and safety aids for the kitchen and bathroom, as well as innovative solutions for Gentle Exercise, Improving Memory, and Keeping Your Brain Active.Scotts & Co. says Viva Vitality aims to set a new standard for DTC marketing of health and wellness products, devices and solutions for the over-60s.

He is confident that Scotts’ 30 years of experience in multi-channel and catalogue marketing will enable Viva Vitality to engage directly with millions of over-60s who, according to recent studies, are now spending more on wellness than ever before. Nigel Swabey, CEO of Scotts & Co., says: “The pandemic has highlighted the huge importance of both health and wellness and many experts believe self-care is now an increasingly important part of healthcare and wellbeing. The launch of Viva Vitality will enable us to take our approach to this market to a new level—with holistic solutions that are grounded in scientific evidence.” Whether you’re looking for practical ideas or decorative inspiration, you’ll find all you need at Scotts of Stow. From kitchen to dining room, living room to bedroom, and from patio to garden, we have literally thousands of clever, unusual and attractive products, most of which you won’t find in the high street and many of which are totally exclusive to us. The new Power Punch flavour uses apple, passion fruit, pineapple, ginseng and magnesium, while the brand’s Viva Vitality has apple, banana, kiwi, spinach, pineapple and magnesium to help fight tiredness. Tropicana is relaunching its Essentials range with a punchy new design and name – Tropicana + – to better resonate with shoppers looking for added benefits from their juice drinksOur purpose is to help shoppers save money when shopping in vitality.co.uk by providing consumers with up-to-date, authentic, effective, and highly successful coupons. Brenda’s professional focus for the last 12+ years has been in medical aesthetics and skin health with a specialization in facial aesthetic injections. She is an artist by passion and a highly skilled aesthetic nurse practitioner by profession. Commitment to obtaining optimal aesthetic outcomes while prioritizing client safety and comfort is of utmost importance. Her aesthetic philosophy is “less is more,” with the objective of delivering the optimal natural facial enhancement. vitality.co.uk will display various coupons on some special festivals. For example, December will have the biggest discount for the product is 55%. Customers can buy the products for these festivals to reduce expenses.



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