url" : "https://www.lorealparisusa.com/beauty-magazine/hair-care/color-treated-hair/purple-shampoo-on-red-hair", url" : "https://www.lorealparisusa.com/beauty-magazine/hair-care/color-treated-hair/purple-shampoo-on-brown-hair", Discover our evaluation methodology and all that we are implementing to reduce our impacts together. LEARN MORE

url" : "https://www.lorealparisusa.com/beauty-magazine/hair-care/color-treated-hair/can-you-use-purple-shampoo-every-day", Use 1-3 times per week. Lather shampoo into hair, leave in for 2 min. Rinse. Apply Conditioner, leave in for up to 5 min. Rinse. For more intense results, gradually increase leave-in time & frequency. text": "Use 1-3 times per week. Lather shampoo into hair, leave in for 2 min. Rinse. Apply Conditioner, leave in for up to 5 min. Rinse. For more intense results, gradually increase leave-in time & frequency."}

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Our new specialist colour correcting Purple formula nourishes hair & neutralises unwanted yellow, orange, and brassy tones in just one use, to help leave hair looking bright and beautiful.

or more suppliers used in the making of this product are part of the L’Oreal Solidarity Sourcing Program. Every consumer product has some impact on the environment. A good score here does not mean a product has a positive impact or no impact on the environment. The letters and colors used in this tool are designed to help you make comparisons to other similar products in L'Oréal's global portfolio, so you can make more informed choices. Every consumer product has some impact on the environment. A good score here does not mean a product has a positive impact or no impact on the environment. The letters and colors used in this tool are designed to help you make comparisons to other similar products in L'Oréal's global portfolio, so you can make more informed choices. description":"Finding strands of hair over all your clothes? Is hair breaking off when you’re brushing, or throughout the course of the day? Dealing with a permanent bad hair day that just won’t quit? Find out a little more about shedding hair and hair breakage with our simple guide. "text": "The EverPure Purple system is for all blonde, highlighted brunette, silver, and gray hair colors."}

url" : "https://www.lorealparisusa.com/beauty-magazine/hair-care/color-treated-hair/purple-shampoo-on-blonde-hair", text": "Purple pigments in our EverPure Purple formula neutralize brassiness and remove yellow and orange tones in hair."}The ingredients and components of this product are sourced from suppliers committed to respect the fundamental principles of the UN on labor standards. Rich & luxurious texture conditions colour treated hair, helping to leave it looking smoother and softer

Water index including water quality + water scarcity (m3) - "conditioner & mask" category average = 8.8