BeerAdvocate.com, Inc. - Jason and Todd Alström. "Vienna Lager". BeerAdvocate . Retrieved 2011-12-06. Modelo Reserva ('Reserve') is Modelo Especial finished on aged wood from tequila barrels. It is a German Pilsner made in Mexico with a 5.5% ABV. [22] Victoria [ edit ] a b "Reporte Anual Final 28 06 2006" (PDF). Gmodelo2.com. Archived from the original (PDF) on 2011-07-11 . Retrieved 2011-12-06.

The history of Grupo Modelo starts with two entrepreneurs: Don Jesus Sanchez Mejorada and Don Eugenio Garza Sada. In 1925, they founded Cerveceria Modelo, which was later renamed Grupo Modelo in 1931. Today, Grupo Modelo has over 65% of the Mexican beer market share.BeerAdvocate.com, Inc. - Jason and Todd Alström. "Beer Advocate description". Beeradvocate.com . Retrieved 2011-12-06.

Grupo Modelo is a Mexican brewing company founded in 1925. It is headquartered in Mexico City. The company sells beer under the following brands: Corona Extra, Modelo Especial, Pacífico, Victoria, Estrella Jalisco, Negra Modelo and León. Further signs that Constellation caters well to its fan base include the launch of 32-ounce bottles, which Gallagher says the brand introduced two or three years ago to mimic the 40-ounce bottles that are popular in Mexico. On the other end of the scale, Modelo last year debuted 7-ounce bottles, also known as “Modelitos.” This way, every last sip of beer enjoyed in warmer markets can arrive ice cold and refreshing. Now Modelo probably didn’t seem like the jewel among this crown at the time; that distinction, fittingly, would have gone to Corona. But via a lot of hard work and shrewd marketing, Modelo Especial has since become a behemoth in the beer industry.Beyond Cerveceria Modelo’s core two beers is a lineup of michelada-style beers that expand upon the brewery’s traditional brewing roots. The health and wellness trend is prevalent across all categories — beer, wine, and spirits — and it’s also what’s given rise to the popularity of seltzer,” says Scott Scanlon, an executive vice president at IRI. Given this landscape, and the fact that Modelo does not specifically market itself to drinkers of “better-for-you” products, the growth is “even more astonishing,” he says. Planning a special occasion? Our selection of champagne & sparkling wineadds a touch of elegance, while our bar accessories offer the essentials for serving up drinks the right way. Remember, you can celebrate responsibly and still make it memorable. Maloney, Jennifer (2023-06-17). "How Modelo Dethroned Bud Light as America's Top Beer". Wall Street Journal. ISSN 0099-9660 . Retrieved 2023-06-17.

Victoria is a 4% abv Vienna lager first brewed in Toluca, México, in 1865 by Compañía Toluca y México. Grupo Modelo bought out Compañía Toluca y México in 1935. Ok, at least we’re closer to an even playing field with Budweiser than it’s light counterpart. The difference here is the orange blossom honey aromas of the Modelo. They’re both mass produced corporate lagers, but somehow, drinking a Modelo makes you feel like less of a sell-out. Who Imports Modelo beer?Of course, the brand hasn’t ignored its core base or the regions in which it performs best. Modelo’s marketing campaigns have included partnerships with various sports franchises, including the Las Vegas Raiders, LA Galaxy, Chicago White Sox, and Golden State Warriors.