Paladone FIFA World Cup Official Trophy Collection Metal Water Bottle | Stainless Steel Bottle with Lid 500ml 16 fl oz, Multicolor

£9.9
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Paladone FIFA World Cup Official Trophy Collection Metal Water Bottle | Stainless Steel Bottle with Lid 500ml 16 fl oz, Multicolor

Paladone FIFA World Cup Official Trophy Collection Metal Water Bottle | Stainless Steel Bottle with Lid 500ml 16 fl oz, Multicolor

RRP: £99
Price: £9.9
£9.9 FREE Shipping

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Description

Major sporting tournaments present a huge opportunity for retailers. The 2018 World Cup saw an 18% increase in sales in the beer category than average for the year, equating to an additional 1.4m shoppers. The ambition is to build on this success ahead of and during FIFA World Cup 2022, helping to drive sales for retailers. With the tournament being held in the winter this year, there’s a unique sales opportunity for the off-trade to capture spend, with 70% of consumers planning to watch matches at home with family or friends.

The aluminium bottles and cans will be available across the United States until the end of the year. Budweiser will also be providing customers with an array of POS and displays that hero the player’s tunnel, bringing consumers on the journey that a player feels before stepping out on the pitch. Despite there still being two months to go until this first match of the FIFA World Cup tournament, excitement is already high, especially following the success of the Lionesses in the summer, so retailers need to start looking at their in-store promotions now,” said Mark Wingfield-Digby, off-trade sales director at Budweiser Brewing Group.



  • Fruugo ID: 258392218-563234582
  • EAN: 764486781913
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