This one statement seems to me to sum up the essence of the author’s business philosophy: “In a world where the standard is pretty much nothing, you have to be just altruistic enough.“ one thing that did frustrate me is the main advice about how much time and energy needs to be put into being an entrepreneur. I don't mind the idea of hard work for a long time—I have a disability that strictly dictates my sleep schedule, my energy for a given day, etc. I can wear myself out by doing something silly like walking too much one day, and then I'll be in bed unable to do anything for the next day. I firmly believe that I will not be a failure because of my time limits, but accept that they affect my pace. Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.

Even if you have a comfortable day job, you should always look for new career possibilities on the web. Gary argues you will never be genuinely yourself and passionate about what you do if you work for someone else. Crushing It!: How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too by Gary Vaynerchuk: Conversation Starters Many people are impatient, and they spend it straight away on watches, suits, and all kinds of flash, thus robbing themselves of the opportunity to do something better for the long term. First, Gary does a very good job in explaining what each media is for. I think that some of them I really understood better (or for the first time) thanks to him. Gary is a speaker, a New York Times best selling author and business owner helping him to amass a huge net worth of 150 million dollars.When it comes to professional opportunities,” Vaynerchuk notes, “this is the best time to be alive in the history of humankind.” If you have read Gary’s other books, or paid attention to any of his content, there won’t be a whole lot of new information here. Which, is good because that means his message is consistent. However, what you will find is new information that’s more current than his 2009 book, Crush It. If you’re looking to start a new business venture, wherever point of that you may find yourself in, Gary offers practical tips on how to get started and be effective on any social media platform. Sure, some may read this and think it’s a load of bull. But I’ve implemented some of the things he has mentioned in this book, and others, and it’s benefitted my podcast. So, take my opinion for what you will. I include my very own testimony to his mentors and also concepts. In 2016 I started recording my life as a pilot as well as sharing tales from the road, aiming to aid those thinking about an aeronautics occupation.

While I appreciated the brevity of the book, it did come off as though he was trying to get you to read his 2009 book, Crush It. Which, is a bit weird. Some of the information in the book is out of date now, specifically the chapter focused on Musicaly and the chapter on Voice First seemed out of place. But I will hand it to Gary, he is not afraid of new technology and has a way of getting people to try out those platforms because you really never know what could come of it. Podcasts” – Busy people, including drivers and commuters, listen to podcasts when they can’t watch videos. Post podcasts to Spotify, Apple, and other platforms. Promote them through your other social media accounts. I would recommend to anyone who wants to create the life of their dreams through doing what they are passionate about. I recommend this book to anyone who has a marketable talent n want to create a market for it over the social media. Anecdotes and success stories aside, this is almost certainly one of the shortest chapters you’ll ever find.

Memes

In other words, the world is spinning fast nowadays, so gravitate toward things that will make you more efficient and allow you to do your work faster. While it can be hard to pinpoint why some influencers build attractive, lucrative personal brands that succeed beyond their wildest expectations,” notes Vaynerchuk at the beginning of the second chapter, “it’s not hard to figure out why so many who attempt to do it fail.”

Social media influencers are facing a lot of competition now. Some people are even taking it to toxic levels. The author is telling us about the mistakes that the influencers are continuously making every day.Plus: there’s no other platform where an egg is the most liked photo of all times, is there? 14: Podcasts It’s a matter of survival to think beyond your current successes and constantly look for ways to create new ones so that you’re never limited to any one platform or even one topic. How do you do that? By creating a personal brand so powerful that it transcends platforms, products, and even your passion.” this is the first marketing / personal branding book I've read. it was easy to read and I found myself reaching for it over my current romance novel whenever I had spare time to read. I don't completely see how I can apply all of these insights to where I am now, but it's given me the motivation to sit down and figure out how my social media reflects who I want to be professionally.

This is a sentence that we will hear almost every day. The author is telling us why we should follow our passion Too many people think that they’ll never master editing, camera work, lighting, movements, or writing style. And that’s why they never start producing content. Start with the annoying parts so I can move to the great ones. Gary Vaynerchuk mentions his previous book like half a million times, everybody in the book mention that book as well, and thank Gary, and God for writing this super super awesome book. It goes like this: and then read his book Crush It! and his life changed of course. Brian Wampler even said: “I probably owe my marriage to this idea. " (from the book, yes?). Finally, the book has some practical tips on using relevant hashtags, direct messaging and forming partnerships with influencers in your area of interest, engaging directly with your audience, and specific advice regarding the various social media channels.There will always be people around you to tell you not to do things. You have to let yourself be your sole judge and jury.”