Barenaked Foods Noodles, 6 x 380g

£9.9
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Barenaked Foods Noodles, 6 x 380g

Barenaked Foods Noodles, 6 x 380g

RRP: £99
Price: £9.9
£9.9 FREE Shipping

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Description

Bare Naked noodles are available to buy in Tesco, Morrisons, Waitrose, Sainsburys and many independent outlets www.barenakedfoods.co.uk. I needed investment and exposure to help my business grow. Dragons’ Den is an amazing platform to help people with great ideas turn them into reality. All of the Dragons areextremely clever people with a wealth of experience. The hard work really starts when you get the investment. The biggest tip I have for people is to learn. We have distribution in Dubai, Malta and recently South Africa. I would like to not only become an established healthy, gluten-free food brand in the UK but also internationally. The sky is the limit. Konjac (‘Shirataki’) noodles can be created by harvesting fibre from the konjac root by mashing it down into a flour, before mixing it with water and calcium hydroxide to create a gel which can be cut into strips.

I learnt everything as I went. I was willing to learn off veterans in the industry and of course, Peter Jones. What would make you a better leader? Bare Naked Foods specialises in low-carbohydrate, gluten-free noodles, pastas, rice and ready meals. Having more confidence in my abilities. Sometimes even managing directors have bad days! What one thing do you wish you’d known when you started? Appearing on BBC2 Dragons’ Den seeking investment after my wife's third miscarriage. It was terribly emotional but I needed to seek investment to help grow my business. What was your biggest business mistake?

Our Story

Since then, Bare Naked Foods has gone from strength to strength and is now on the shelves of big-name grocery stores. The language barrier was difficult but he knew that he had to find a factory which met UK food production standards. His patience paid off when he found the ideal place to produce his own style of konjac (or shirataki) noodles. These products are made from the konjac plant. Each serving (125g) of noodles or rice is only 15kcal! Each serving (125g) is only 22kcal! They also contain Glucomannan, which supposedly encourages weight loss. We currently sell in Dubai. We are looking for distributors in the USA, Canada, and Europe. The world is our oyster. I always said after Dragons' Den that I wanted to take on the world! Describe your growth funding path: With the help of Peter Jones, who provided 60, 000 for a 50 per cent stake in Barenaked Foods, Mendham has launched Barenaked Rice which has only 16 calories per 100g. This product joins Barenaked Noodles and Barenaked Protein Noodles in a growing roster of sought-after products.

Konyaku noodels are essential to my dietary plans, and the Barenaked brand is a significant technological advance; the noodles are white rather than clear, and in strands rather than bunches - so are superior to other brands. Getting your goods into a big supermarket can be transformational (5) What made you want to take part in Dragons? Den? Set realistic goals and work hard to achieve each one. You are not a success because you have a great idea; even the best ideas fail because a founder has made a wrong decision. Be willing to learn, work hard and never give up. Sadly, after hours upon hours of trawling through the internet, searching supermarkets and health food shops, he had no success. However, after further research, he discovered konjac, a food crop grown across south-east Asia. When Barenaked Foods founder Ross Mendham went on BBC investment show Dragons’ Den in 2013 to pitch his business it had been in operation for two years. Set up to provide low carbohydrate and gluten-free products, goods have now reached the shelves of major supermarket Morrisons.Barenaked noodles and rice have also caught the attention of celebrities and influencers, who now enjoy them as part of a balanced/restricted diet or to aid their weight management plans. The entrepreneur decided that he would make this food available in the UK, so he created his own recipe with a blend of konjac, soybean and oatmeal flour to give his noodles a texture similar to traditional rice noodles. His recipe had no fat, sugar, dairy or gluten and was low in carbohydrate — and so… Barenaked Noodles were born! Although he admits to constantly working towards “world domination” with his business, the one thing Ross is most proud of is the birth of his son, Oliver-Jude.

I had no experience in the food sector, apart from being a foodie at home. Since my company’s incorporation, and with the help of thepeter Jones? team, I have learnt so much about this industry.Description in one line: Innovative manufacturer of healthy, gluten-free, pasta, rice and ready meals We have a turnover of 600, 000 as of June 2015, a 110 per cent increase on the previous year. With our extended distribution, turnover for the next year will hit 1m. I started off by importing 3, 000 units of product, and now we import 80, 000 units every six weeks. Ross admits that he has always found weight loss ‘especially difficult’ due to his love of pasta and rice. He thought ‘there must be a low fat, low carbohydrate version of the foods that he craves and loves – especially pasta!’ How hard and competitive the food industry is and how difficult it is to create a recognised food brand. I still would have done it though! The tougher something is, the more I want it! Business book: To find out more, Business Advice caught up with Mendham and asked him how Jones has contributed and what his tips for dealing with supermarkets are.

Breaking into the multiple grocery market. Our first listing in the UK was in Morrisons. What numbers do you look at every day in your business?Barenaked Foods was founded in 2011 by Ross Mendham, who after years of dieting and worrying about the food he was eating, decided that ‘enough was enough.’ It was time to do something about it… Surrey-born, Delia Smith, is Norwich City Football Club's joint majority shareholder and is known for teaching basic cookery skills in a no-nonsense style. Smith became famous by hosting a cookery television show Family Fare which ran between 1973 and 1975. Her first television appearances came in the early 1970s, as resident cook on BBC's Look East. Ross was given initial funding from his future father-in-law, to get the business started. He travelled to the Chamber of Commerce, in China, to find out more about noodle manufacture. It's expanding year on year. Consumers are always looking at healthy alternatives. In the future, there will be a healthy gluten-free alternative for every product. What is the single most important piece of advice you would offer to a less experienced entrepreneur?



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