In a speech read on his behalf, the Tolon-Naa, Naa Yab Alhaji Majore Rtd Abubakari Sulemana discloses that land isn’t sold in Tolon under his reign and therefore encourage investors to take advantage and invest in the Tolon traditional area. OPINION POLL: What is your most preferred food seasoning in Nigeria? #maggi? Stc? Retweet after voting and comment with #nairametricspolls In addition to the tree planting initiative is also the water supply system which the Onga keeps providing for underserved communities in the North,” Gideon Kodo added. A shop owner, Mrs. Roseline Nnaji, at the Amukoko Oja market in Amukoko, Ajeromi Ifelodu Local government, Lagos said: “This Xmas I was surprised that majority of my customers opted for the new brands”. She, however, stated that the Knorr and magi cube brands are still no pushover in the market, despite the stiff competition from the new entrants. Although the usage of seasoning is prevalent, the choice of seasoning brand varies significantly among consumers.

Onga Ghana Powder Seasoning

Before now, Doyin Group of Companies; Unilever Nigeria; Daily Need Nigeria Limited and Nestle Nigeria Plc were among players dominating the market. Then, Unilever’s Royco Seasoning Powder variants – one for stew and the other for soup, and the popular Maggi brand successfully caused a stir in the market. The entry of more brands, however, is unsettling dominant brands, while incursion of powder seasoning such as Onga seasoning powder with its variants has provided alternative for consumers. Yet the cube market has remained huge. Analysts believe that with Promasidor innovation in making average consumers have access to milk by bringing the first sachet milk into the country, the company could upset market leaders in the cube seasoning market. This is evident in Richard’s statement: “At Promasidor Nigeria Limited, we pride ourselves in pioneering cutting-edge innovative solutions to the delight of our consumers in terms of our product offerings. Twenty years ago, we set out to improve the lives of every Nigerian with the introduction of nutritious Cowbell milk in single serve sachets that made milk affordable to every Nigerian household. Food seasoning is important because with the right culinary expertise, especially when the right brand of seasoning that makes people salivate is used, the meal becomes something of an experience which the family relishes. Big seasoning brands are struggling to retain their positions in the market due to the shift in consumer trends occasioned by increasing competition from new seasoning products. Nestle’s, Business Manager, Culinary, Guy Kellaway, said: “MAGGI, Nigeria’s leading cooking brand, is synonymous with good food. Good food means great memories, and of course, great stories, which is why we are creating and capturing good food-moments-the essence of the Maggi Brand. It was for this reason that Maggi was able to associate strongly with Nokia for this event.”This Day. (February 5, 2003 Wednesday). Nigeria; Wonder Foods Changes Name to Promasidor. Africa News. Retrieved from Nexis Uni. On Monday, October 7, last year, Unilever deepened its campaign for Knorr to sustain its brand equity and share-of-mind among consumers through its Knorr Taste Quest Season 2, a cooking TV show. The firm’s Brand Building Director, Mr. David Okeme, said the show was expanded to increase participation hence, the need to create additional regional auditions in Lagos, Calabar and Abuja. The project under the Onga Impacting Lives Campaign in partnership with the Dalhu Green Foundation is an eco-friendly initiative by Promasidor Ghana and other global organizations to reclaim and restore the lost forest and vegetation cover, and equally contribute to the fight against climate change.

Onga Nigeria - Promasidor Onga Nigeria - Promasidor

The two major brands in the food seasoning market in Nigeria today are Maggi and Knorr. Even with the introduction of new seasoning brands, both brands have continuously battled for the leadership spot of the market. Onga Stew: For delicious, colour-rich Jollof rice and stews. Available in 6g, 10g and 60g sachets, and 3kg tubs. The big seasoning brands held their own during that period. You know we have been with them for a very long time.”Mr Musah further mentioned that the company is not only looking at producing products and services, but developing, sustaining and maintaining a cordial relationship with society. These clerics he says form part of an important societal relationship with their large followings, thus their involvement in the celebration. He said ‘’We as much as possible value the importance of relationship and so we are not just looking at producing products and services, we are also looking developing, sustaining and maintaing the cordial relationship with society, and these our Islamic clerics are people that form an important part of our societal relationship’’, On the nutritional value of Onga, Mr Musah noted ‘ ’the product is made from only the finest and nutritional ingredients, making it safe and healthy for human consumption. Customers and consumers should expect more from Onga.’’ They have deployed other marketing tools such as broadcast, print, and outdoor advertisements, as well as experiential marketing approach with public cooking competitions. Another shop owner in the same market, who simply gave her name as Mama Ada said: “The rate at which these new products are coming into the market is giving the big brands a course to re-strategise to remain relevant in the market. This festive period customers were going for the new brands because they are cheaper.” Another shop owner at the market, Ms. Joy, noted that Maggi Star and Knorr are the preferred brands of her customers.

Onga Ghana marks 10 years Anniversary – Zaa Radio 99.3 FM Onga Ghana marks 10 years Anniversary – Zaa Radio 99.3 FM

Over the years, food seasoning has formed a very important aspect of cooking. Even before the introduction of modern food seasonings in cube and powder forms, there have been several local seasonings, such as Iru, Ogiri, and Dawadawa— all of which still feature in most Nigerian cooking pots till today. I Will Stop Communicating for the Government If the Trial Of Embattled Assin North MP is Discontinued. NPP Communicator Threatens

Prior to joining Nairametrics had stinct in Project management, Telecommunications among others. Also training in Consulting and Investment banking from Edubridge Academy. Dr. Kwabena Duffuor, Mr. Kojo Bonsu, and Ernest Kobea contributed to the party’s democratic tradition- John Mahama Sheikh Dalhu further revealed that the Dalhu Foundation in partnership with Promasidor Ghana will replicate the project in other districts of the North. At Idumota, Moninat, a shop attendant at Mama Kafila, who has been in the seasoning market for 13 years said: “There was a serious sales war during the festive period.

N/R: Promasidor Ghana launches tree planting project in Tolon

a b Oyeyemi, Kolawole (2014). Kill or get killed: the marketing killer instinct. Dallas: TP House. ISBN 9780985081591. The firm also produces cocoa beverages: Cowbell chocolate milk and Miksi chocolate. These brands compete with Nestle's Milo and Cadbury's Bournvita. Cowbell chocolate was introduced to the market in 2000 and in 2011, it was among the top three cocoa beverage drinks in the country. [4] Seasoning [ edit ] The makers of Maggi, in an ongoing effort to constantly improve the brand and make it tastier, healthier, more affordable with better nutritional value, and more appealing to customers, launched a new food seasoning cube, the “Maggi Naija Pot” into the market. It recently released a video ad which shows a young woman switching roles from making presentations in the boardroom to cooking in an ultra-modern kitchen which has sparked divergent opinions among Nigerians. Onga ’s fight for a space in the cube market The Managing Director/ Chief Executive of Promasidor, Chief Keith Richards, said the success of the Ongabrand in the powder form will be replicated in the cube market. He said this is evident considering the success of the company in other market offerings. Offers convenience. Just break up the CUBE with your fingers and crumble the amount you need over the food during cooking and stir up the great Onga taste!With the buoyant cube seasoning market expanding yearly, Promasidor has taken a bold step to dare dominant brands from the staple of leading companies by creating the cube form from its Ongaseasoning powder. Early this year, when Promasidor launched the product, its Executive Director, Commercial, Mr. Kachi Onubogu, said: “After almost two years of insightful and innovative work by the Promasidor team, I am happy to welcome Onga Cube into the Promasidor Nigeria family of brands.” On the other hand, Maggi, an international brand owned by Nestlé, was founded in 1872, by a Swiss entrepreneur called Julius Maggi.