Because the Frame is a QLED (quantum dot LED), it uses ultra-tiny dots in the display to create bold, bright colors. "QLED tends to be brighter — better in a bright room if you’re showing it off," says Alec Scherma, a Good Housekeeping Institute test engineer. "Colors are also very clear with QLED technology, because each quantum dot can be adjusted during manufacturing." Once you've selected your artwork, The Frame will display it when the TV is off. While other TVs would be subject to screen burn from prolonged use, according to Samsung, the Frame is designed to withstand displays of art and photographs so you don't have to worry about your TV's lifespan. Though it will continue to consume power, Samsung estimates that it uses roughly 30% of what it would in TV mode. And to ensure that the TV isn't always on (like when you're not home or asleep), there's a built-in motion sensor and Night Mode that will turn off the TV completely when no one is home or the lights are out.

Samsung Account required to access our network-based smart services and apps. If you choose not to log-in, you will only get connection to terrestrial TV (applicable to devices with tuners only) and external devices, e.g. via HDMI For instance, while it regularly presented a good image for broadcast TV content, it could be too aggressive with motion smoothing for films, and seemingly taking different approaches to individual streaming apps. Though it may sound confusing, the entire process is fairly seamless and I haven't had to go into the settings to tinker with any of it. I'll admit that I have woken up to find my Frame TV displaying artwork when I thought it was off, but you can easily fix this by turning off Night Mode so the TV doesn't wake up with the sun.

Show us your Deco TV Frame Setup #DECOTVFRAMES

Frame TVs seem like an obvious solution to the empty space of an idle television, but to be practical—that is, to authentically render a work of art—requires very high picture quality. With 4K TVs, OLED, and beyond, display tech has finally reached that stage of development. Mounting your Samsung Frame TV can seem like a difficult task, but you can complete it by following these steps: Feed your optical cable. Before you hang your TV, feed your cable through the wall towards your TV. This may take some navigating to get it through the wall. Beyond aesthetics, you’ll want a display that’s flat, slim, and easy to hang. Don’t necessarily opt for the biggest one you can find, as it might not harmonize with the rest of the room. How We Selected Samsung TVs really are the leader in this category, which is only just emerging. As far as actual “frame TVs” go, there’s just one. But we widened the options to include a few novelty TVs, as well as some top OLED displays with frames so thin they can stand in for picture frames.

If you're someone who likes to entertain guests or you just hate how your TV wastes precious space, The Frame is a beautiful, minimalist solution that adds a splash of decor to your home and offers excellent picture quality for movie nights. It's also nice having access to art without having to pay a huge premium for it and being able to rotate that artwork when the mood strikes is an unbeatable advantage. I absolutely love Samsung's One Remote, which I not only use with The Frame but also with my Samsung monitor. (That's right, it can turn both on and off.) It's super slim and sleek and just feels great when you use it. "It has an Apple-like feel and is both super responsive and easy to use," Papantoniou says. My favorite feature is probably the dedicated Netflix button, which goes directly to Netflix and eliminates the need to navigate through the interface.

Samsung The Frame TV (2021) is as pretty as a picture

At the Good Housekeeping Institute Media and Tech Lab, we've been testing home entertainment equipment for years, from the best TV brands to soundbars and budget projectors. I’ve had the opportunity to test The Frame TV in my own home over the past few months to share details about my experience, from how easy it is to install to what makes picture frame TVs so popular.

Find a location nearby your TV for the One Connect box for all of your component connections. Extend the invisible cable from the TV to the One Connect box either on the surface of the wall or by fishing the cord through the wall you can no longer see the wires behind the TV. The Samsung The Frame TV, which was first introduced in 2017, has become wildly popular for its unique ability to disguise itself as a work of art when you're not watching your favorite shows. You've probably seen one without even knowing it. What you thought was a print of Monet's "Water Lilies" hanging on your friend's wall might actually have been a premium smart TV hiding behind a sleek façade. The Frame TV is as much a statement piece of interior design as it is a standard television with its Art Mode and colorful bezel framing options. So if style is important to you, this is a solid choice.

Out of Bundle Charges

It's worth mentioning that, yes, the Frame TV offers genuinely great image quality, especially compared to its predecessors. But you’re paying a premium for the design here, rather than the absolute heights of image and sound quality that a similar price tag might get you elsewhere, even within Samsung’s non-Frame range. Also consider...

Samsung’s Frame TV sets have always impressed from a design standpoint, but have sometimes struggled when it comes to the actual picture department. Thankfully, the 2021 model has no such issues—this QLED set is at the very least a match for what Samsung puts out in the upper end of its mid-range lineup.

The Samsung The Frame TV displays art so effectively thanks to its anti-reflection technology. The screen has a matte finish so you won't get a pesky glare from lamps or bright sunlight streaming through the window. Samsung improved this technology in its 2022 model, and the matte appearance really makes a difference when you're trying to convince guests that your TV is actually a picture frame. As someone who lives in an extremely bright apartment with 18-foot floor-to-ceiling windows, I can confirm that I've never noticed any light reflections on my screen. Attach your frame to the TV. Assemble your frame face down on the floor first before you attach it to your Samsung Frame TV Also unique is that The Frame requires only one discreet cable, which connects to a box that you’ll hide in the vicinity of the TV. (Say goodbye to the hundreds of clunky cables ruining your room’s vibe.) And to make it even more disguisable as a picture frame featuring a beautiful photograph from your family vacation to Alaska, this TV comes equipped with a matte display so you won’t see any glare. How much does the Samsung The Frame TV cost? It's easy to operate and doesn't require any extras to perform this magic — just the press of a few buttons. Of course, this type of clever design and advanced technology doesn't come cheap. We put it to the test to see if the high price tag of the Frame TV is worth the splurge.