About this deal
The company produces several types of pale and dark lagers, some of which are available only in Mexico. After nearly a decade of being the mascot for the beer, the character was sent on a one-way trip to Mars in a commercial. From September 2016, "The Most Interesting Man in the World" is a French actor named Augustin Legrand. [22] Holtz, Steve (31 January 2019). "Dos Equis Mexican Pale Ale Arrives on Store Shelves". CSP Daily News . Retrieved 2 April 2019.
Contrary to what its tongue-in-cheek marketing states, actor and former bodybuilder Lou Ferrigno is not the founder of Dos Equis. Wilhelm Haase founded Dos Equis in 1897, when he brewed a beer called Siglo XX, now known as Dos Equis. It gets by with a little help from its friends, Tecate and Sol.This beer contains 146 calories, 0g fat, 14g carbs, 4.7% ABV, and 22 IBU per serving when it comes to nutritional facts. If you have noticed, these facts are comparatively higher than those of Dos Equis Lager Especial. Therefore, Dos Equis Ambar Especial might not be the best choice for those trying to cut down calorie intake. However, we would say that breaking the rules and taking them once in a long time won’t kill you! Dos Equis Lime & Salt Marie Sarita Gaytán (2008). Fermented Struggles and Distilled Identities: Tequila and the Making of a National Spirit. University of California, Santa Cruz.
During the Mexican Revolution, which began in 1910, its original founders supported Victoriano Huerta. As a consequence, his rival Venustiano Carranza seized the brewery, so the founders' families fled to Texas. They re-acquired the brewery through the intervention of U.S. and Russian diplomats.The Sociedad Cuauhtémoc was founded in 1918 to provide medical and educative services to the workers' families; the final objective was to provide a welfare system to avoid strikes. The working day was reduced from twelve to nine hours in 1907. [ citation needed] Heineken USA Launches Dos Equis Lime & Salt in Cans". Brewbound. 16 October 2020 . Retrieved 22 November 2020. Dos Equis ( Spanish pronunciation: [ˈdos ekis]) is a lager that was brewed by the German Wilhelm Hasse in Mexico who originally founded the brewery and named it after the Aztec ruler Moctezuma.
In the commercial he says, "I don't always drink beer, but when I do, I prefer Dos Equis." Each commercial ends with the sign-off: "Stay thirsty, my friends." [10]
Dos Equis Ambar Especial
Molson Coors and Heineken Sign Import Agreement for Sol Beer". brewbound.com. 6 June 2017 . Retrieved 30 September 2020.