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Wella Shockwaves Ultra Strong Power Hold Gel, 200ml

£9.9£99Clearance
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Unwanted Food or Drink Products - Once supply conditions are broken, there are a number of factors outside of our control that can affect the quality of a product. Therefore perishable goods such as food and drink cannot be returned. Apart from the crispy feel and the white flakes in the morning, this gel was great; it kept my long(ish) hair in place for well over 8 hours which is an achievement. Colombo, M. L. (2010). An Update on Vitamin E, Tocopherol and Tocotrienol—Perspectives. Molecules , {online} 15(4), 2103–2113. MDPI AG. doi:http://doi.org/10.3390/molecules15042103.

Enhances product texture: PEG-40 hydrogenated castor oil stabilizes and improves the feel of cosmetic formulations, ensuring even distribution for optimal results. The gel didn’t leave me with any white flakes on my clothing while out and about, but in the morning the usual problems that occur with gel were evident. My hair was full of white flakes, so much so, simply applying more gel was not an option. My hair had to be washed to remove the flakes. Brushing it out was not an option. I have since had my hair cut and don’t use as much of this gel as I had previously, but I still wake in the mornings to find a head full of white flakes. So, it wasn’t a problem with the amount of gel used, it is a problem with the gel. Stabilizes formulations: Aminomethyl Propanol (5) ensures the consistency and stability of hair care products by adjusting pH levels. When used within the recommended concentrations (up to 5%), Aminomethyl Propanol is safe for all skin types. However, higher concentrations may lead to side effects like irritation, itching, and redness.

Solvent for dyes and pigments: Propylene glycol facilitates the incorporation of colorants into hair coloring and styling products.

It is true when they say it’s a 24hour ultra hold it truly is, however it leaves flakes in your hair that makes you look like you have dandruff. ” - Guy Keeps hairstyles in place: PVP forms a thin coating on the hair, reducing its ability to absorb moisture and maintain the style. Enhances the formula: As a binder, PVP contributes to a product's viscosity and aids in pigment dispersion for a smooth application. This synthetic, non-toxic, colorless, and odorless compound is a close relative of glycerin and is derived from vegetable oils or petroleum products. It's often used in hair care formulations for its multifunctional properties, which can provide various benefits for hair. I applied the gel to my hair after it had been dried slightly with my hair dryer. The gel’s fragrance when it leaves the tube is quite strong, with a fresh clean aroma with hints of apple. Although the smell was pleasant, the fragrance died down as soon as it was applied.

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Humectant and moisturizing agent: Propylene glycol (3) attracts water molecules and delivers them to your hair and scalp, helping to keep them hydrated. Aromatic appeal: Fragrances can make your haircare experience more enjoyable, adding a pleasant scent that stays with you throughout the day.

Hydration and moisture retention (1) : Glycerin attracts and holds moisture, helping to keep your hair and scalp hydrated. Polyvinylpyrrolidone (4) , or PVP for short, has come a long way since its introduction in the 1950s as a hair fixative. This synthetic polymer is now found in various cosmetics and personal care products, thanks to its film-forming and binding properties. Luo, Y., Hong, Y., Shen, L., Wu, F., and Lin, X. (2021). Multifunctional role of polyvinylpyrrolidone in pharmaceutical formulations. AAPS PharmSciTech , {online} 22, 1-16. Available at: https://link.springer.com/article/10.1208/s12249-020-01909-4. Hair growth and loss prevention: Although more research is needed, tocopherol shows potential in promoting hair growth and preventing hair loss by reducing oxidative stress and preserving the protective lipid layer. This is a great styling aid and I do like the fact it really is a case of a little goes a long way, therefore I would recommend you slowly apply the hair product, do not put a heavy application as it will totally destroy your hairstyle.

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Yes, it has fabulous hold, it made my hair look shinier, but, to the touch my hair felt far too crisp and a greasy residue was left on my hands after touching it. Milani, M., and Sparavigna, A. (2017). The 24-hour skin hydration and barrier function effects of a hyaluronic 1%, glycerin 5%, and Centella asiatica stem cells extract moisturizing fluid: an intra-subject, randomized, assessor-blinded study. Clinical, cosmetic and investigational dermatology , {online} 10, 311–315. doi:https://doi.org/10.2147/CCID.S144180. The fragrance is clean and it would suit both males and females alike. The fact it can provide a great definition for the hair and I do like it holds the spikes of my son's hair but his hair still looks clean as I have noticed some gels he uses makes his hair look simply greasy which personally I do detest.

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