Milka Mmmax Strawberry Cheesecake (3 x 300g)

Product Information

As the global COVID-19 crisis escalates and its impact on our channel intensifies, more than ever, we need to think about the future of travel retail. When our travelling consumers return, we need to be there to meet them with the right offering; we need to once again leverage the excitement of discovery and enrich the travel experience.” — Mondelez World Travel Retail (WTR) Category Marketing Manager Irina Tarabanko Why it matters

ALLERGENS NOTE: CONTAINS MILK, HAZELNUT, WHEAT GLUTEN, SOYA. May contain traces of other tree nuts & eggs. Reference Intake of an average adult (8400kJ/2000kcal). Portions should be adjusted for children of different ages.Understandably, morale across the industry is low, but we are in this business to delight travellers. Travel retail is a special place, and the onus is on us to keep that sense of wonder alive through an unwavering commitment to innovation and resilience in the face of challenges. When global travel resumes, let us once again be an intrinsic part of the joy of travel.

The confectionery leader has partnered with Dufry/Avolta to bring the Ghana Mobility Initiative to the Levant region with an interactive tricycle experience. Read More Hinnat ovat voimassa rajoitetun ajan ja tuotteita on saatavilla rajoitetusti. Pidätämme oikeudet muutoksiin. Tuotteiden tilausmäärää voi olla rajoitettu. There’s a curiosity embedded in human nature that attracts us to the unconventional. In fact, it’s one of the reasons people travel; to expose themselves to unfamiliar cultures, taste exotic cuisines and experience unique destinations.Moodie Davitt Video View: Jaya Singh on Mondelez WTR’s innovative retail concepts and travel retail priorities Travel retail exclusive products are the foundation to the differentiation of the channel, and a new flavour has that much more appeal when confectionery shoppers realise that they will not be able to find it anywhere else. While studies have shown that confectionery shoppers increasingly crave novel and unique flavours [1] [2], does more choice really equal more value? Or are brands cannibalising their own portfolios with too much variety? At Mondelez WTR, when we approach flavour innovation, as when we approach any of our activities in the channel, we do it with our Delighting Travelers category vision in mind, with the goal of driving More Shoppers, More Spend, More Often to grow the overall confectionery category. By taking a holistic approach to new flavours and collaborating with our retail partners on fun and highly engaging launch platforms with interactive digital elements, we’re able to offer an exclusive product, but also an experience that shoppers talk about and want to engage in again and again. For Toblerone Gingery Orange, we have a bold activation platform in the pipeline that will bring fresh excitement and distinction to the channel.

Sugar, vegetable fat, cocoa butter, whey powder, skimmed milk powder, wheat flour, cocoa mass, butter, cream powder (2%), low fat cocoa powder (1%), hazelnuts, emulsifier (soy lecithin, sunflower lecithin), glucose-fructose syrup, flavouring’s, raising agent (ammonium bicarbonate, sodium bicarbonate), salt. Milka Strawberry Cheesecake suklaalevyssä täyteläisen Milkan maitosuklaan alle kätkeytyy hurmaava kerros mansikkajuustokakkua! Pakkauskoko Make sure you save a bit of cheesecake for the following day. You may notice it tastes much better. However, as much excitement as a unique flavour can bring to a well-established brand, there are risks. A new flavour is ultimately a novelty, and novelty inevitably wears off; how do you keep the offering fresh and relevant?

As the global COVID-19 crisis escalates and its impact on our channel intensifies, more than ever, we need to think about the future of travel retail. When our travelling consumers return, we need to be there to meet them with the right offering; we need to once again leverage the excitement of discovery and enrich the travel experience. As confectionery brands in travel retail look for fresh opportunities to differentiate themselves, we frequently see new and interesting flavours taking to the shelves as channel exclusives or limited editions, writes Mondelez World Travel Retail (WTR) Category Marketing Manager Irina Tarabanko. Made this with 1 thing different. I made this, but instead of using digestives as a base, I used caramelised biscuits. It tasted amazing.