This Is Vegan Propaganda: (And Other Lies the Meat Industry Tells You)

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Over the past five years, “soy boy” has become a favourite insult of the far right online, used to refer not only to vegans but to all liberals. (I noticed the rise of this slur with amusement, as when I met my first ever male vegetarian friend, Lee, at university, we proudly called ourselves “the soy boys”.)

When I went vegan, Ed was the one who caught my attention. I saw a video of him showing a video of an animal being slaughtered to a meat eating girl, who burst into tears and said she would stop eating meat. Then I went on and watched a lot of his videos. The way he spoke, the arguments he gave... He was one of the main reasons I went vegan, and I thank him loads for that. Thankfully, non-animal diets are no longer a niche concern. McDonald’s even has a McPlant burger now, while vegan celebrities and Netflix documentaries are helping to normalise the concept of meat abstention or reduction. According to a 2019 survey commissioned by the Vegan Society, the number of UK vegans quadrupled to 600,000 between 2014 and 2019. Britons have reduced their meat intake by almost 17% in a decade, according to a 2021 study in The Lancet’s Planetary Health journal. Often men are proud of eating meat. I get called a ‘soy boy’ and there’s a lot of, ‘Ed must be gay because he’s vegan’ The United Nations has declared for about a decade now that our greatest risk for pandemics come from our close interaction with farmed animals. Winters is sharp when describing the conditions animals are forced to endure, but relies on platitudes to underline his point about them. (“I know which option I would choose – what about you?”)I'm a vegan, living in a non vegan family. I bought this book in a physical format with the hope that I would be able to lend it to others (family and friends) and to spark an interest for veganism. In this, Ed sees the big picture. And that’s why his writing and advocacy is so powerful. He understands that changing our perceptions, the way we see and think about animals, will fundamentally alter our behaviour and eating habits. Breaking down barriers is the key. Becoming educated about the reality of our food choices and the consequences of them is essential in understanding the truth of animal exploitation. Simply put, we live in a world where we don’t have to inflict cruelty on another sentient being every time we go to the supermarket. We have a choice. And we need to make the better one.

The amount of pain, stress and suffering experienced by hundreds of millions of sentient beings with conscious experience, emotions, relationships and behaviour is unimaginable. And we are causing it. Just to have some simplistic, banal feeling of pleasure for a few minutes with our meal. Without necessity (in our modern affluent countries at least). This Is Vegan Propaganda is the empowering and groundbreaking book on veganism that everyone, vegan and sceptic alike, needs to read. As a vegan, this serves as a great tool for facilitating conversations in the future in a more informed and effective manner. Lo que sí destaco de este libro es como ha juntado toda la información que yo he ido recopilando después de 9 años siendo consciente de dónde vienen los muslos de pollo que me hacía mi madre. En 320 páginas, está todo resumido y, encima, con artículos modernos. Es destacable, también, el tema del coronavirus y todos los virus zoonóticos, ya que es un tema ahora mismo muy candente. Si sirve de algo que sirva para que la gente se de cuenta de cuán peligrosa es la industria del pollo para la salud de todo el mundo. You can love 1 animal and kill another. This also happens between humans, I care for my family but I don't send my money to stop suffering, to other humans else where which I could do so I am indirectly supporting suffering by not elevating it.This tattooed former stuntman and TV prankster morphed into an unlikely vegan influencer with his eye-catching, heavy metal-style Dirty Vegan books, claiming to offer “proper banging vegan food”. In 2019, he presented the BBC’s first vegan cookery show.

There's actually nothing traditional or happy about their farms where they must artificially inseminate and selectively breed their animals then inject them with antibiotics and various growth factors while feeding them an unnatural diet (they traditionally ate grass they evolved to eat) before being slaughtered (farmers prefer using the term harvested) and processed into palatable food. Ed Winters is a compassionate activist, best-selling author and vegan educator from the UK, widely known for his award-winning viral online content. He is a prolific public speaker who has been invited to schools, universities and businesses across the world, including major companies such as Google, Meta and American Express. Ed has given speeches at over a third of UK universities and at every Ivy League college in the US. In 2022, Ed taught as a Media & Design Fellow at Harvard University.Me considero una vegana bastante suave. Pese a que al principio no podía aguantar soltar según qué comentarios (sobre todo cuando me los decían a mí primero y yo me sentía en la obligación de atacar), y quizás por eso este libro me ha dado un poco de problemas. La información está y, además, muy bien explicada. En vez de en audiolibro, me gustaría haberlo leído en físico para poder subrayar y marcar todos los datos que puedo sacar cuando alguien intente hacerme sentir inferior por no consumir carne (algo que, la verdad, no pasa casi nunca ya). No obstante, muchos de los comentarios, sobre todo hacia el final de libro, se me han hecho un poco condescendientes y soltados desde el privilegio. I’ve been vegan for twelve years and if you’d told me at the beginning of my journey that I would one day see a book about veganism advertised on billboards and by bookstores, I simply wouldn’t have believed you. Ed Winters has for years talked about veganism, or the plant-based lifestyle, with all kinds of people all over the world, from cattle ranchers to slaughterhouse and factory farm workers to animal rights activists to people on the street or interviewers. He has not, however, been able to gather the courage to discuss why he's a vegan with those people closest to him, his family. He fears offending them, it seems, for he believes that his family expects him to remain the same person he was as a child. This is very sad. If parents expect you to remain as you were as a child, they don't love you, but only their idea of you. I feel like I’ve been waiting for this book (or a book like it) for a very long time. It’s really a pivotal piece of writing. And it’s written in such a way to be accessible to both vegans and non-vegans alike. This is a book written to make you think. It’s not written to demonise you for your choices or to make you feel judged. It wants to challenge you. And it wants you to consider the reality of animal agriculture.