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Once empty, remove the outer wrapper, after which the bottle is fully recyclable and can be disposed of according to your local recycling collection.
Reuse. Refill. Rethink. Our progress towards a packaging Reuse. Refill. Rethink. Our progress towards a packaging
The ecorefill’s space-saving design also comes with a smaller price tag, retailing less than the price of Cif spray bottles. It is currently available at Sainsbury’s across the UK. No, as long as you don't use it neat. Simply follow the instructions by diluting up to the water mark on the spray bottle and you won't damage surfaces.Following the successful launch of its largest refill trial in Europe in Asda’s sustainability store in Leeds last year, Unilever’s new ‘test and learn’ trials this year will be the first of their kind at this scale in the UK.
FAQ | Cif
The launch of Cif ecorefill is a game-changer when it comes to reducing plastic waste in the products we use to clean our homes,” says Gemma Cleland, VP, Homecare, Unilever UK & Ireland. “Our research shows that two-thirds of us feel guilty when we throw away plastic and shoppers are looking for easy switches that can have a positive impact on the world around us. Cif ecorefill provides the answer to these problems. They are small and light, so can be bought in bulk, and they take up less space in cupboards and recycling bins.No, only one ecorefill per spray bottle will give you a beautiful clean. Using more may damage surfaces. The design also makes them easier to use than many alternatives on the market, including refill pouches that can be difficult to pour and therefore quite messy. Almost a third of people worry about spillages when refilling household products, particularly cleaning supplies. Don't worry, it'll still work. however please ensure to follow the usage instructions and if product is added before water, ensure you add water slowly to avoid excessive foaming. If product spillages are experienced just rinse immediately. But solutions do exist. The same report found that this amount can be reduced by 80% if major transformational change takes place.
Multipurpose Cleaning Products | Hello Beautiful | Cif
That’s why we’re now focusing on developing our refill and reuse strategy while scaling up the common successes and synergies.
Good for consumers, the planet and our business
In many cases that’s not just related to sustainability – it’s about affordability and convenience too. The nascent nature of refill models means that regulatory guidelines and public policies can be vague, and we’ve come across challenges with this in several of our pilots. We expect this to change and we look forward to working with policymakers to help shape a clear way forward. Some of Unilever’s best-known brands, including Persil, Simple, Radox and Alberto Balsam, will be available in reusable stainless-steel bottles in selected Asda and Co-op stores by the end of 2021
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