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Colgate Gum Invigorate Revitalise Toothpaste 75 ml

£9.9£99Clearance
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The chunky metal packaging was a source of frustration – it will undoubtedly contribute more to landfill than the average toothpaste tube, and we had to rummage around our bathroom cabinet to find something to pierce the metal seal. This fluoride-free (and at this point we’ve got to point out that we’ve yet to find a dentist who will suggest that skipping fluoride is a good thing) toothpaste is undeniably aimed at brushers who want their bathroom cabinets to look as stylish as their shiny white teeth. It’s proof that toothpastes free from nasties don’t mean inferior cleaning power – after prolonged use we noticed a definite reduction in tea-related stains, and we loved the sensation of freshness. We do, however, wish it had a different colour to the rather odd, pale pink hue of this thick toothpaste, which had a taste packing a hint of mint alongside a slightly salty note.

It’s one of the most stylish toothpastes out there, but probably not the best option if you’re expecting a deep clean. Our teeth not only looked cleaner, but felt cleaner too, and we suspect this is down to Oral-B’s four-pronged approach – the brand claims this toothpaste doesn’t just loosen, lift and lighten stains, but polishes and protects teeth, too. The 95 per cent-natural formula keeps teeth clean while helping the mouth achieve optimal bacterial balance, rather than relying on chemicals to blast baddies (and goodies) into oblivion.

With its metallic letters and sleek tapered tube, it also provides a designer-inspired upgrade for your bathroom cabinet. Whether this particular bit stacks up is hard to prove, but it definitely did a fantastic job of giving our teeth a deep clean while helping to reduce light stains, and the flavour – a combination of verbena and mint – was rather lovely, too.

Children can use the same toothpaste as their parents, although kids aged three and under should just use a pea-sized blob. These include green tea, used for its deodorising action and extra fluoride to prevent dental cavities. The silver lining to our addiction to both tea and anything sweet meant our mouths were the perfect testing ground for these toothpastes. Then again, perhaps we should be wondering why we’ve become so accustomed to dazzlingly white toothpastes, and should be questioning which ingredients are used to create this effect.Sorbitol, Aqua, Hydrated Silica, Sodium Lauryl Sulfate, Glycerin, Aroma, Zinc Oxide, Cellulose Gum, Zinc Citrate, Tetrasodium Pyrophosphate, Benzyl Alcohol, Cocamidopropyl Betaine, Sodium Saccharin, Sodium Fluoride, Xanthan Gum, Mica, Sucralose, Panax Ginseng Root Extract, Eugenol, Limonene, Linalool, CI 77492, CI 77891.

Sodium bicarbonate helps lift away light stains, while a combination of natural flavour oils – including wild mint and peppermint – provided a wonderful freshness free from the artificial tang found in many toothpastes. We honed in on a number of aspects, including stain removal, irritation reduction and mouth freshness.Don’t assume this means compromising on cleaning power though – this toothpaste left our teeth feeling amazingly clean and, when used during a sensitivity flare-up, there was a definite soothing effect (apparently thanks to something known as “ActivCalm technology”). With over 40 years’ experience in the market we are able to offer you a full range of products with brands including Oral B, Colgate and Tepe. Our main gripe with this fluoride-heavy toothpaste relates to the dispensing mechanism, which squirts out long, thin strands of toothpaste which we then had to balance on our toothbrush. No, it won’t give you the ridiculously whitened smile of celebs like Simon Cowell or Rylan Clark, but what it will do is remove light stains for lighter, brighter teeth.

Don’t rinse your mouth immediately after brushing, because this will rinse away the fluoride used in the toothpaste, and will limit its beneficial effects. com/toiletries/dental/sensitive-toothpaste/colgate-gum-invigorate-revitalise-toothpaste-75ml/p/788684" on this server. This wasn’t exactly the hardest testing session considering (like most people, we hope) we brush our teeth at least twice a day.

No – but what definitely will do is the use of bacteria-busting ginseng (which left our mouth feeling fabulously fresh) and a combination of minerals chosen to protect, strengthen and deep-clean teeth. We were seriously impressed with the long-lasting freshness offered by this toothpaste, and how its thick consistency did a great job of fading light stains from the outset. Luvbiotics claims to be the first brand to rely on dental probiotics in its formulations – an approach which (in theory) improves oral hygiene through balancing oral flora. It’s very white and rather drippy – you’ll need to start brushing as soon as you’ve loaded up your toothbrush unless you want to leave toothpaste trails all over your sink.

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