Dr Natalia Spierings is a terrific consultant dermatologist with a very clear – and utterly science-based — approach to skincare which many people will find refreshing.” Basically she’s saying that (apart from tretinoin) there’s no benefit to the actives we look for in skincare e.g. collagen (she goes into a rant about this) and vitamin C. Neither penetrate the skin so it’s all marketing hype. There are temporary benefits to some things e.g. acids for exfoliating. But generally the “studies” done by skincare companies are low level marketing studies and we shouldn’t trust their claims.

We expect that these improved cameras and user experience will reduce user errors and allow us to train more accurate algorithms,” ​said Jones.

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So in short my job motivates me NOT to have a skincare routine! Why do you see skin care as self-care? As simple and minimal as possible. Sunscreen in the daytime if you are going to be outside, a balm or oil cleanser to remove makeup and sunscreen in the evening, and an ointment moisturiser at night if your skin is dry. After that, it totally depends on the person’s skin. Toners, serums, eye creams, masks, scrubs etc are absolutely unnecessary for healthy skin. What does beauty mean to you? Additionally, the novel coronavirus (COVID-19) epidemic has highlighted the need for brands to innovate in the e-commerce space.

The first entirely evidence-based skincare guide written by a real expert that explains how skin actually works, how to navigate the confusing world of Big Skincare and what you really need to do to achieve healthy, glowing skin – throughout your life. Dr Sabrina Fabi, a cosmetic dermatologist in San Diego, coined a term called “Perception drift”, which refers to the effect when a patient’s perception of their appearance slowly morphs over time and over a series of treatments - leading them to forget what they originally looked like, and stray further from that natural state. It’s a good reminder that moderation, in all forms, is a good practice. Pamela Anderson of Baywatch fame - and someone not historically known for natural beauty standards - recently went makeup free at Paris Fashion Week for a week of high-profile events. She garnered huge praise for showing up as a woman in her 50s, devoid of cosmetic treatments or makeup in a highly photographed setting. In a time when the advent of filters and injectables means you can easily transform your look, are we forgetting what natural looks like? Bringing together years of experience treating a huge range of skin problems, Skintelligent is the only book you will ever need to read to get great skin. There are no “direct” treatments for enlarged pores. Your best bet is to try and reduce oil secretion contributing to the pores (e.g. oral isotretinoin or Botox) or generally improving skin matrix (e.g. tretinoin or to a lesser extent, CO2 fractional ablative laser). (p199).

Has anyone heard of her and what do you think? On the interview she came across as an experienced and genuine medical professional. I’m also medical (not derm) and what she says sounds really sensible, I want to believe it. She doesn’t do paid endorsements on social media. She has a clinic in the NHS and a private one in Dubai. It also layers on environmental issues such as harsh UV light or air pollution before recommending suitable products. Scared of using Vaseline? Don’t be – it’s the best moisturiser on the market, also the cheapest, it doesn’t ‘clog pores’ or cause pimples and it is totally safe to use. Plus, it is in every single moisturiser on the market anyway.