The conflict really starts to happen around 85% of the book. The main focus of the story is the romance, so there wasn't as much setup for the conflict. And by the time it's starting to unfold, the story ends. This was a really low-stakes romance when it could have easily had a little more plot. Her face was glowing, her smile bright, and that...that was what had him feeling a little light-headed, if he was being honest. The next spellbinding rom-com from the author of the TikTok hit, The Ex Hex, featuring fan favourite Gwyn and the handsome Wells Penhallow as they battle a new band of witches and their own magical chemistry…

We are given mouthwatering tension, skin-warming fluff, and abs-inducing humor along with an intriguing and fun plot that has the reader on their toes. This is the perfect fall romance book and no one can tell me differently. I adored Gwyn from The Ex Hex and was so excited to know we were getting a whole book about her. She is full of sass and knows what she wants in life. She is so protective of the people she loves and I just love her spunk. To say i was bitterly disappointed by this book would be an understatement. after really liking the first book, this one just let me down so much. I had so much hope and it was just shattered. I did like parts of the book and it really did have potential, however the execution was just flawed. 🥲Sterling's novel is ultimately crisp and sweet, like biting into the perfect caramel apple . . . will sweep readers up into a world of whimsical magic' Kirkus Always practise safe hex . . . New York Times bestselling author Rachel Hawkins, writing as Erin Sterling, follows her sensational TikTok hit, The Ex Hex, and casts a spell with a new spine-tingling romance full of wishes, witches, and cursed kisses.

I haven't read The Ex-Hex, but if it's as cute as this story, I may have to add it to my October TBR.

Creative Play

Gwyn is a snarky and delightfully witty protagonist that I absolutely adored and her chemistry with Wells was incredible. Likewise, Wells—Rhys Penhallow’s stern and serious older brother was a really sweet, secret cinnamon roll of a character whose attraction and subsequent feelings for Gwyn melt his standoffish barriers and make Wells reevaluate his relationship with his father, who very much despises the Jones women.

After the events of The Ex Hex, the Jones witches have the town’s ley lines under control and everything is seemingly calm in Graves Glen. However, whilst Vivi, Rhys, and Elaine are out of town, drama inevitably ensues when Rhys’ brother Llewellyn (or Wells) Penhallow moves to Graves Glen to re-establish his family’s connection to the town by opening a witchy shop across the street from Gwyn’s. Despite their competition, Wells and Gwyn both become wary when some of Gwyn’s schoolmates unexpectedly return to Graves Glen. Shortly after, Gwyn and Wells are forced to work together when Gwyn’s powers mysteriously begin to fade. The follow-up to Erin Sterling’s New York Times bestselling hit The Ex Hex features fan-favorite Gwyn and the spine-tinglingly handsome Wells Penhallow as they battle a new band of witches and their own magical chemistry.Due to Graves Glen having a change in the flow of power, many new witches have gathered in the town. Encountering these weird energies and emanating magic is cause for lookout into the safety of the town's magic. It’s a year after The Ex Hex, and it’s the Jones family’s magic that now fuels Graves Glen, so the Joneses are now responsible for protecting it. And after playing the classic role of snarky best friend/cousin in the first book, Gwyn Jones is now front and center, with newly married Vivi is relegated to a minor supporting role here. While Gwyn and Wells are fully committed to their witchy rivalry, they soon find themselves thrown together once again to deal with the sudden appearance of a mysterious new coven and Gwyn's growing concern that something - or someone - is messing with her magic . . .

The small town setting. Someone mentioned on social media that this is like a magical Gilmore Girls, and I 100% agree! Graves Glen is basically Stars Hollow. This small town setting is incredibly charming and cozy that you'll want to curl up on the couch with some hot chocolate and a fuzzy blanket while diving into this adorable rom-com. New York Times-bestselling author Rachel Hawkins, writing as Erin Sterling, follows her sensational TikTok hit, The Ex Hex, and casts a spell with a new spine-tingling romance full of wishes, witches, and cursed kisses. Is this where we begin snapping our fingers and launch into a dance battle?”Thanks to NetGalley and Avon/Harper Voyager for sending me an ARC of The Kiss Curse in exchange for an honest review. If you haven't read The Ex-Hex, you may feel a little disjointed at first. There was a bit of info dumping in the first two chapters because we needed to be brought up to speed with the events and characters in book 1. But once that was out of the way, it was smooth sailing.

I loved the plot of this story even more so than The Ex Hex. I think the pacing is superb and I loved all of the new characters that we meet throughout the book. The romance was full of spice, but didn't take away from the plot of the story, it just added to it! The follow-up to Erin Sterling’s New York Times bestselling hit The Ex Hex features fan favorite Gwyn and the spine-tinglingly handsome Wells Penhallow as they battle a new band of witches and their own magical chemistry. Okay, so it was less that they were screaming at her, more they were just screaming in general, and yes, all right, maybe the leaf now resembled some kind of small dinosaur with very pointy teeth currently clamped around the toe of her professor’s pointy boot, but had the spell been specific? The follow-up to Erin Sterling's New York Times bestselling hit The Ex Hex features fan favorite Gwyn and the spine-tinglingly handsome Wells Penhallow as they battle a new band of witches and their own magical chemistry.